Bavaria, Germany’s largest state by area and No. 2 by population, is one of Europe’s most advanced and successful economic regions. Its gross domestic product of EUR 610 billion in 2020 puts it ahead of 22 of the 28 EU member states. Although Bavaria is home to global players like Adidas, Allianz, BMW and Siemens, the backbone of its economy is a vibran population of medium-sized enterprises, many of whom are acknowledged world market leaders. Bavaria’s advanced and strong manufacturing sector and its role as Europe’s leading ICT hub puts it at the forefront of cross-industry digital innovation – in areas such as autonomous driving, AI, IoT, cybersecurity and AR/VR. It is the ideal base for national and international B2B tech leaders and start-ups.